Chrome extension and website

A shopping experience shaped by your closet.

Flairna keeps track of the pieces you look at on fashion sites, learns what you actually like, and shows you similar or cheaper versions from other stores. It also puts together a feed of new picks for you to swipe through.

First month of Pro free No credit card Then Free, or keep Pro for $4.99/month

01DiscoverNew picks based on what you like. 02In ChromeOther options, right on the product page. 03GenerateType what you want, get real products. 04ClosetEverything you’ve looked at, in one place.

Discover

A feed that gets closer every time you swipe.

You start by picking 10 pieces you love, either things you own or things you want. Flairna builds your feed from those, and every like, save, or pass changes what shows up next.

  • If a pick is off, you can say why: wrong fit, too expensive, or you already have something like it.
  • About one pick in ten is a little outside your usual, so the feed doesn’t get stuck on one look.
  • Tap any pick to open it on the store’s own site.

In Chrome

Check other stores before you check out.

With the extension installed, a small Flairna button shows up on product pages at about 250 fashion stores. Click it and you get three kinds of alternatives:

  • Similar: close to the same piece, from somewhere else.
  • Related: the same general idea with a different take.
  • Cheaper: a lower-priced version, with how much you’d save.
  • You can like or save any of them without leaving the page you’re on.

Generate

Or just describe what you want.

Type it the way you’d text a friend. “Black leather loafers under $150” works fine. Flairna searches stores right then and shows real products with current prices.

  • Every result links to the store that sells it.
  • Your last few searches are saved, so you can go back to them.

Closet

Stop losing the pieces you meant to come back to.

Product pages you open in Chrome show up in Viewed automatically. Like the ones you’re into, or save them to your closet.

  • The extension and the website share one account, so your closet is the same on both.
  • Likes and saves stay with your account, on every browser you connect.

Getting started

Setup takes about three minutes.

01

Make an account

Sign up, add the extension to Chrome, and paste the one-time code from your account page.

02

Pick 10 pieces

Search for things you own or want and add 10 of them. Your first feed is built from those.

03

Shop like you normally do

Browse stores the way you already do. Flairna saves what you look at and is there when you want to see other options.

Plans

Pro is free for your first month.

New accounts get 30 days of Pro, and you don’t need a card. After that you can keep Pro, move to Max, or switch to Free. One “search” means one Generate or one set of alternatives. You keep your closet on every plan.

Free

$0

  • 1 search a day, 30 a month
  • Closet and likes
  • No Discover feed

Max

$9.99/ month

  • Over double Discover refresh capacity
  • 150 searches a day, 2,500 a month
  • Everything in Pro

Your data

Where your data goes.

Your closet, feedback, and searches are stored on Flairna’s servers so the website and the extension stay in sync. Chrome sync doesn’t copy them. Searches go through Flairna’s server to find products. You can download everything or delete your account from the account page whenever you want.

Read the privacy notice →

Start free

Build your closet.

Your first month of Pro is free and there’s no credit card. After that, stay on Free or keep Pro for $4.99 a month.

Create your account